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Data Management
What is Data?
Amongst other things (that don't necessarily interest you):
- Information about your Customers, actual and potential
- Your products and every little detail about them
- Transactions, financial or otherwise
Why Manage your Data?
Managing your Data will help you to:
- Track your Customer's habits
- Refine your Web Site
- Find out what words sell on your site
- How to maximise your marketing budget
- Track the transaction trails (think of Fedex!)
- Sell your products online
What We can do for You
- Help you determine your Data needs
- Design your Database
- Build the database and integrate it into your system
- Help you to format the information in a way that is meaningful for you.
Considerations
Further food for thought
Summary
All web sites can generate data, that can be captured and presented in many different ways, but do you need it, or is it just a "Nice to Have"? Keep in mind your website maintenance costs will go up with a managed database. We have built data management systems from simple websites to tracking parts and serial numbers for a national chain drugstore.
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